Monday, November 23, 2009

M2M Business Exchange – Providing Services

Our International Editor, Richard Mumford, visited the M2M Business Exchange in Brussels, Belgium and had the following review with additional posts following this one.

At the opening of the M2M Business Exchange, the conference chairman for the first day, Robin Duke Woolley, founder and CEO of Beecham Research, offered a perspective of the M2M sector when he commented, “The M2M market is all about connected services. It is not about devices. It is not about technology. It is not about infrastructure. It is a means to the end of providing end user services.”

He added, “We are talking about a change in the business of the supply of the devices and the services that surround those devices. We are talking about a change for the end suppliers of those devices in the marketplace.”

He also emphasized that such issues would be under discussion during the two-day conference, which followed on from the one-day pre-conference workshops. He referred to a chart titled: M2M World of Connected Systems, which segmented the market into the nine sectors – Building, Energy, Consumer & Home, Healthcare & Life Sciences, Industrial, Transportation, Retail, Security/Public Safety and IT & Networks – that are key areas of activity, almost all of which are topics of the M2M Business Exchange.

This prompted Robin Duke Woolley to state, “One of the things that is impressive about this conference is its depth of coverage with presentations related to buildings, a number of papers covering energy, consumer and home is a theme that runs through the conference and healthcare will also be discussed. Industrial topics will be covered, alongside transportation and telematics and security and public safety.”

The conference is designed to bring together the entire M2M business chain and aims to address the business models and strategies relating to wireless connected devices. Its scope means that it has attracted 130 registered attendees made up of M2M developers, M2M adopters and end users, wireless module providers, sensor equipment providers, systems integrators, sensor equipment providers, SIM card manufacturers and technology partners.

Throughout the two days there are keynote presentations, tracts dedicated to specific topics, exclusive discussion sessions, analyst briefings and interactive debates. To offer a technological perspective a small showcase exhibition has attracted key players including Cinterion Wireless Modules, Belgacom, Devoteam Telecom, and Tridium.

Richard Mumford

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